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    Transparency – Use of Artificial Intelligence

    Our online shop is intended exclusively for trade customers. We use artificial intelligence in several places in this shop. On this page we disclose where that is the case. In doing so we meet the labelling obligation set out in Article 50 of Regulation (EU) 2024/1689 on artificial intelligence.

    Product images

    Our product images are produced in two ways. Some are conventional photographs taken in our studio and our showroom. Others are created or edited with the support of generative artificial intelligence – for instance when presenting garments on models, when cutting them out and when optimising the image.

    We check the images we publish with care. The characteristics of the goods are governed by the product description and by the material and size details of the item concerned. Colour rendering and fit may differ from the impression given by the image, depending on screen and figure.

    Images on our home page

    The large title image and the four brand images on our home page are based on photographs and have been edited and further developed using generative artificial intelligence. They are designed brand images; they do not document actual events.

    Text

    Product descriptions, category texts and articles in our journal are in part created or revised with the support of artificial intelligence. Responsibility for the content rests with us in every case.

    Systems we use

    Among others we use Claude by Anthropic as well as image generation and image editing tools from various providers. The range of tools we use may change.

    Questions about individual items

    If you would like to know how the image for a particular item was produced, write to us at info@akh-fashion.com. We are happy to answer.

    Last updated: August 2026

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